UX stories

Reducing Friction in Form Design

Filling out a form is rarely anyone’s idea of fun. Users are goal-oriented — they want to accomplish their goals quickly and efficiently. The more effort a form demands, the more likely users are to abandon it midway. Yet, simplifying a form isn’t just about reducing the number of fields. Sometimes, longer forms are necessary to collect essential information. The key is to balance the organization’s information needs with users’ desire for…

Duolingo Just Ended The Term “UX Design”

In a surprising turn of events, the Head of UX at Duolingo — Mig Reyes announced on LinkedIn that the company has decided to completely change the term UX design and replace it with PX design.

The Early Adopter’s Guide to AI Moderation in UX Research

UX professionals’ use AI for a variety of research activities: from project ideation and question generation to top-line analysis and creating unique deliverables. AI can be a UXR’s “thought partner,” “sounding board,” “research assistant,” or all three.

How To Fix Largest Contentful Issues

Struggling with slow Largest Contentful Paint (LCP)? Newly introduced by Google, LCP subparts help you pinpoint where page load delays come from. Now, in the Chrome UX Report, this data provides real visitor insights to speed up your site and boost rankings. Matt Zeunert unpacks what LCP subparts are, what they mean for your website speed, and how you can measure them.

Ax and the Future of UI Design

Too many companies are focusing on adding shallow AI features all over their products or building yet another AI agent. The real breakthrough will be thinking about how your customers’ favorite agents can help them derive more value from your product. This requires thinking deeply about agents as a persona your team is building and developing for.

Color contrast accessibility requirements explained

Contrast is the difference between two colors, and a contrast ratio is how that difference is measured.

Why everyone can (and should) be a great storyteller

The best products, designs, and ideas come from people who can clearly articulate their vision, regardless of their role. Here’s why writing matters—and how to be a storyteller who brings ideas to life.

Using Visual Storytelling To Increase UX Research Report Success

Visualizing UX research results extends their shelflife and engages stakeholders more effectively. Let me show you how to do it.

How to Apply to a UX Design Job in 2025 (Step-by-Step Guide)

Landing a UX design job in 2025 is more competitive than ever, but you can stand out from the crowd with the right approach. This guide walks you through the step-by-step process of applying for a UX job — from dissecting the job description to acing your Interview. Ready? Let’s go!

5 Deadly Onboarding Mistakes

Timing is everything. Never ask for reciprocity if you haven’t given anything.

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