Business stories

UX & Marketing: Balancing Business Goals and Supporting Users

There are inevitable tensions that form between UX and marketing teams because of their differing approaches to users and differing priorities. Regardless, both teams can still work together to find effective solutions that address those tensions.

Canada’s controversial streaming bill just became law????????????

Critics have said that the bill could cause over-regulation online. “Under this archaic system of censorship, government gatekeepers will now have the power to control which videos, posts and other content Canadians can see online,”

There’s no such thing as being ‘too creative’ for business

4 big dos (and a couple don’ts) for starting a solo design business.

Why does my UX manager not give me recognition for my work?

An overview of design manager traits and how it impacts your job

What the F*** is going on in the Design Industry?*

A tale about Design, Design roles, and how everyone is bullsh*tting their way to success.

Google Trends Supercharged 2

Make Google Trends 100x more powerful: find trends in any niche, see actual search volume, get trend alerts, and more. Used by the world’s top companies – from the NYTimes to Amazon.

Accepting design

How can we redefine our expectations to match our purpose?  

Tiny Words Matter: How Microcopy Can Enhance User Experience

Microcopy literally means “tiny bits of text.” But make no mistakes; there’s nothing tiny about the power of microcopy. These tiny — often overlooked — bits of text can make or mar an interface.

Results from Google Ads’ interest-based advertising testing

A step on the journey towards ads solutions that drive performance without third-party cookies

How Companies Are (And Aren’t) Embracing AI: Shutterstock, Quora, And More

AI has become a hot topic in recent years, with many organizations looking for ways to leverage its capabilities, while others resist. This post examines a few notable cases of companies and tracks how they’ve changed their perspective on AI adoption (if at all).

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