Design tokens are the building blocks of design systems. Design tokens adoption ensure unified, flexible and scale-ready design systems.

A short film series exploring how Google is imagining an adaptive, personal, and expressive future for design

A simple platform that helps you to build hassle-free minimalistic professional UX portfolios for free. Write case studies on a medium-like editor, Password-protection, Design & Layout customizations, Mobile and SEO friendly, and more.

Nintendo’s logo has graced blockbuster consoles and tragic, expensive failures alike (hello, Virtual Boy!). In the process, it has become the visual stalwart that unifies Nintendo’s many experiments.

All three of the website design trends here mimic something bigger going on in the tech space, from a desire to have more real connections (handwriting) to nods to social media (stickers) to models that are rooted in artificial intelligence. Every one of these design themes is more than a technique; it carries a tie to the greater world around us.

The importance of iconography in communication and highlights how design adapts to changing user needs and preferences while keeping up with technological advancements.

Learn one of the ways in which AI has elevated my design work.

AI creates typography, perfects the product shot, and captures time and space.

How psychology, semiotics, and dazzling imagery are converging to improve the future of hybrid work

We are relaunching Google Design at a turning point for the industry, when the advent of AI technologies brings about feelings of uncertainty, but also opens up new possibilities for a shift in the way we work.