AI Spam and the Bot Economy: The Rise of Zombie Content

It was reported that 67% of all internet traffic is bots – and that was back in 2021. Thanks to AI, that figure could apparently hit 90% by the end of the decade. GenAI expert, Nina Schick, goes as far as estimating that the 90% of web content itself will be generated by AI by 2025 – that’s just next year!