Business stories

Crafting SEO Content That Readers Love

Millions of people visit the web daily for answers, advice, and inspiration. SEO content bridges a user’s intent with meaningful, discoverable digital information. Building informative, trustworthy articles, product descriptions, videos, and guides can position a website as a reliable resource within its field. But there is more to SEO than filling a page with keywords and hoping for the best. Highly effective SEO content understands how search engines interpret relevance,…

When Research Participants Aren’t Who They Say They Are

During a recent discovery project I led on car finance, I interviewed a participant who, based on the screener, appeared to meet the eligibility criteria.

In good company: How retailers use Figma to elevate e-commerce

Brands like Nuuly, Ruggable, and GitHub are designing multidimensional experiences that build customer trust, serve employee needs, and uphold core values.

Digital Roadmaps That Deliver: A Founder’s Guide to Smart Scaling

Growing a startup means becoming bigger while also making smart decisions. Having such a digital plan for startups means technology is aligned with what the business wants to achieve over time.

From Intern to Senior. Part 1: Strategic thinking, engagements, and definition of design

Mature organizations use career ladders to assess whether an employee is exceeding their job expectations and ready for promotion. These ladders typically encompass several areas of skills and provide a precise indication of whether someone is close to being promoted or if they should focus on improving in certain areas.

Building a Personal AI Factory (July 2025 snapshot)

I keep several claude code windows open, each on its own git-worktree. o3 and sonnet 4 create plans, sonnet 3.7 or sonnet 4 execute the plan, and o3 checks the results against the original ask. Any issues found are fed back into the plan template and the code is regenerated. The factory improves itself.

Creative Ways to Use Them Beyond Brainstorming

When you hear “whiteboard,” the first thing that probably comes to mind is a classic brainstorming session filled with sticky notes, doodles, and scattered ideas.

Flowbite launches a new Design System

After 6 months of hard work, we’re launching Flowbite Design System v3.0! – fully integrated native tokens and variables – refreshed all UI components with modern 2025 design – massively improved performance and memory usage – improved usage documentation and more.

How Getting Your Customer Segment Right Can Save your Business

Have you ever felt frustrated because people just don’t seem to understand your product no matter how many times you explain it? You’re definitely not alone. Most first-time founders run into this challenge. Luckily, there’s a straightforward solution to turn this around: mastering Product-Market Fit.

How to optimize “Interaction to Next Paint” (INP)

Interaction to Next Paint is Google’s interactivity metric, included in its search engine algorithm. This post discusses its methodology, three key phases, and passing and failing thresholds, and then shows eight best practices that can help you optimize it on your website.

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