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Applying psychology principles while designing a digital product

It involves onboarding the users to start using the product and can consist of various steps like verifying the contact details and prompts to explain the product features. Ideally efficient and effective onboarding without any frustrations to the users.

You kinda want an orange favicon

You can’t have a white favicon, because, in a lot of situations, you won’t be able to see the dang thing at all. Here’s a default Chrome tab while macOS is in Light mode.

7 reasons why Apple’s TV app is still a frustrating experience for film lovers

Apple treats fans of podcasts, books, and music so well. What will it take for movie lovers to get the same attention?

Is dark mode simply a time sink? *

Considering the lack of supporting evidence that dark mode helps the eyes, and the decreasing importance of preserving battery life (for many users), the only defensible reason for this option becomes “user preference.”

New ways Google Maps is getting more immersive and sustainable

Last year, we shared our vision for the future of Google Maps — an immersive, intuitive map that reimagines how you explore and navigate, while helping you make more sustainable choices. Today we’re demonstrating how AI is bringing this vision to life…

Is this FedEx logo redesign even better than the original?

Designer Fabian Arbor is becoming synonymous on Twitter with logo redesigns, and his FedEx rebrand might be the best yet. Thanks to a few subtle tweaks, we now have not one but two hidden images within that E and X.

AI’s Impact on the Web Is Growing

ChatGPT is one of the more accomplished AI tools available, and until now, it’s been free to use, which has prompted an AI gold rush — ProductHunt transformed in weeks into a list of ‘trustworthy’ chatbot

Three Principles of Ethical Research That UX Can Take From Academia

Product users and research teams can both benefit from these techniques.

Design Psychology: 4 Principles that Empower Designers

You might not know it yet, but you beautiful designer, have an almighty power in your hands: the power of understanding humans’ needs.

Font Psychology: How to Use It to Create Persuasive Designs

Most of the time you probably aren’t directly thinking about how typefaces are persuading you in a design. But everything about the font choices can create tiny reactions in your brain that make you feel a certain way about what you are seeing.

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